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Facebook is Changing: Will You Still Be Able to Reach Customers Effectively?
You have heard the news about the Facebook-Cambridge Analytica and the collection of personally identifiable information of up to 87 million Facebook users that Cambridge Analytica began gathering in 2014.
See Our Favorite Austin Music Venues
Music winds its way through Austin, Texas, like the Colorado River. And attending the 2018 Next Conference provides an opportunity to check out some of the best music venues in the country.
Innovative Leathers Take Center Stage at Showtime
We have great expectations for our latest creations - Solana, Hercules, Sophia and Vesuvius – and consider their debut at this month’s Showtime to represent an important milestone for our company.
How to Launch an Iconic Product: Leveraging Celebrity Icons to Reach Target Consumers
In today’s increasingly competitive and fragmented retail environment, the need for differentiation has become more necessary than ever. Consumers are spoiled for choice, with an unparalleled amount of information available at their fingertips and the ability to purchase anything, anywhere, at[...]
Cause-Related Marketing Pays Off for Brands and Charities
Authentic gestures of goodwill increasingly resonate with consumers, according to marketing pros, in particular a younger generation that looks to buy from retailers who act to improve their communities.
Stop Guessing: The 3 Digital Marketing Trends You Need to Know
By: Ashlei Valles, Netsertive Marketing trends for the home goods industry are constantly changing which makes it difficult to determine what will work for your store. To help provide some clarity and actionable takeaways, every year Netsertive compiles and analyzes the data from hundreds of marketi[...]
The New Stanley Furniture Builds a High Performance Supply Chain, Powered by CV International
How does a nearly 100 year old company and iconic furniture brand reinvent itself? Stanley Furniture is looking to the supply chain to gain a competitive advantage.
5 Ways Digital Marketing Can Help Grow Your Business
No matter if you're a successful furniture storeowner or just starting out, any business that is thriving offline can benefit from a strong presence online.