Research and Analysis eletter

Retailers: This your chance to speak out on markets and trade shows

Exclusive survey will explore retail attitudes, plans for markets and trade shows

Bill McLoughlin//Editor in Chief//August 25, 2021

HIGH POINT – Furniture Today and its sister publication Home Accents Today are conducting an exclusive retail research study to better understand how retailers are using markets and which markets they are using in the wake of the COVID-19 pandemic.

If you are a retailer and want to weigh in, this is your chance!

The pandemic has severely disrupted traditional cycle of markets and trade shows as well, with many having to reschedule and others being cancelled altogether. Even those that have managed to open their doors have seen their traditional level of traffic decline as company travel policies and individual concerns about attending large gatherings have caused many retailers to seek alternatives.

Whether it is attending events expected to be lower traffic, such as the newly emerged “First Tuesday” in High Point or the traditional “Premarket” held the month before each fall and spring High Point Market, retailers have looked for creative ways to conduct business face-to-face during the pandemic.

With consumer demand at all-time highs and inventory levels depleted by a broken supply chain new buyer-seller dynamics have emerged over the past 18 months. With major suppliers prioritizing their highest volume retail accounts, many smaller retailers are now in the market for new sources of supply. Even larger retailers unable to find goods from traditional sources are now casting a broader net. Furniture Today’s research survey will explore all these avenues, to determine which markets are most likely to capture traffic for the remainder of 2021 and into 2022.

The exclusive study, the results of which will be available for purchase in late September, will also look at the key product segments that retailers will be looking to buy as well as the areas in which they are seeking new sources of supply.

If you’re a furniture retailer, we want to hear from you. Please take a few minutes to fill out the survey at this link to be entered in a drawing to win one of three $100 American Express gift cards.

We want to hear what you think!



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