Brands & Marketing

June 3, 2023

With its latest campaign, EQ3 reveals the makers behind its upholstery heritage story

EQ3, in business for over 75 years, is reaching behind the scenes for its most recent ad campaign featuring the makers behind its products.

Lovesac new product
June 2, 2023

Lovesac gives customers a new angle with latest Sactionals launch

As part of its 25th anniversary campaign, Lovesac is introducing a new style element to its popular Sactionals.

May 31, 2023

What does Arhaus add to Nantucket’s White Elephant?

The omnichannel retailer of artisan-crafted home furnishings and décor has partnered with Nantucket's iconic harborfront resort on an exterior refresh that ...

May 23, 2023

Name change ushers in new era for Nourison

The rug maker is adding several new categories to its product assortment.

A series of images taken from BoConcept's Instagram stories.
May 23, 2023

Why BoConcept officials feel their product, message are ‘ekstraordinær’

The Danish home furnishings brand has updated its messaging for 2023 with a focus on younger consumers and four key components.

May 17, 2023

Lovesac celebrates 25 years with celebrity superfans leading the way

Lovesac is celebrating its 25 years in business with a campaign that taps into celebrities who use Lovesac products in their home.

GreenRow by Williams-Sonoma
May 15, 2023

Williams-Sonoma launches first new brand in 10 years

Williams-Sonoma is looking to fill a "white space" in its brand portfolio with a focus on sustainable materials and manufacturing practices.

Sleep Number has partnered with actress, producer and author Gabrielle Union and her husband Dwyane Wade, retired NBA hall of fame player, in its latest advertising campaign.
April 26, 2023

Sleep Number and this power couple tout next level sleep in new campaign

Sleep Number Corp. is dialing up the star power in its latest marketing campaign and has teamed up with actress and a retired Miami Heat player ...